A blueprint for one specific launch
Not a generic marketing plan, a plan for this thing, now.
Free with a WES account
Launchpad
Plan your next launch and get a full campaign blueprint in minutes.
New service, new season, new location, or a promotion you have been putting off. Launchpad asks what you are launching and who it is for, then hands back the blueprint: the message, the audience, the pieces you need, and the order to do them in. Feed that blueprint into Launchpad Writer and the content gets written next. This is the tool for the launch that has been sitting in your head for a month.
What you get
The core message and who it is aimed at
The sentence the whole launch hangs on.
The list of pieces the launch needs
Emails, posts, a page, an ad, in the order they should exist.
A plan you can hand to Launchpad Writer
The writing happens next, from the same brief, so nothing contradicts anything else.
Your weekly marketing run
Six phases, every task, and the steps for each one.
For owners starting from a blank page
If you know what you are selling but not how to announce it, this is the first stop.
How it works
Say what you are launching And who it is for.
Get the blueprint Message, audience, pieces, order.
Send it to Launchpad Writer The blog post, email, social posts, and ad copy get written from the same brief.
Work the phases Week by week, task by task.
Plan a launch
Free with a WES account.
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